Privacy & Cookie Policy
Effective date: 8 September 2025
This Privacy & Cookie Policy explains how Central Medical Rooms Limited t/a iQONIC Medical Rooms (“we”, “our”, “us”) collects, uses, discloses, and protects your personal data when you visit our website, contact us, or use our services.
We are committed to safeguarding your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
Central Medical Rooms Limited
t/a iQONIC Medical Rooms
4 Hope Street
Falkirk
Stirlingshire FK1 5AT
United Kingdom
Email: hello@iqonicmedicalrooms.co.uk
We are the data controller for personal data processed through our website and business operations.
2. What Personal Data We Collect
We may collect and process the following categories of personal data:
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Identity data: name, date of birth, gender, NHS or medical reference numbers (where relevant).
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Contact data: address, email, telephone number.
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Health-related data: information you provide in relation to private medical services, consultations, or enquiries.
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Technical data: IP address, browser type, device identifiers, operating system.
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Usage data: pages visited, time spent on our site, referral sources.
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Marketing and communications data: your preferences for receiving marketing from us or third parties.
3. How We Use Your Personal Data
We process personal data for the following purposes:
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To provide and manage medical services and consultations.
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To respond to enquiries and requests for information.
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To manage appointments, billing, and payments.
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To comply with legal, regulatory, and professional obligations.
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To improve our website, services, and user experience.
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To send you information about our services where you have consented.
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For analytics, advertising, and performance monitoring (via third-party cookies).
4. Lawful Bases for Processing
We process your data under the following legal bases:
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Consent – where you agree to marketing or allow cookies.
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Contract – where processing is necessary to provide medical services.
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Legal obligation – to comply with laws and regulations.
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Legitimate interests – such as business development, website improvement, and ensuring network security (provided your rights are not overridden).
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Special category data (health information) – processed only with your explicit consent, or where necessary for medical diagnosis and the provision of healthcare.
5. Sharing Your Data
We may share personal data with:
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Healthcare professionals and providers involved in your care.
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Regulators and public authorities where legally required.
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Service providers (IT, billing, secure cloud hosting, etc.) under contract.
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Third-party providers such as Google Analytics, Google Ads, and Meta Ads, for marketing and performance monitoring (see Cookies section).
We do not sell your personal data.
6. International Transfers
Some third-party providers (such as Google and Meta) may transfer your data outside the UK/EEA. Where this occurs, we ensure appropriate safeguards are in place, such as UK-approved Standard Contractual Clauses (SCCs).
7. Data Retention
We keep your personal data only as long as necessary to fulfil the purposes for which it was collected, including to meet legal, accounting, or reporting obligations. Medical records may be retained in line with statutory and professional healthcare retention guidelines.
8. Your Rights
Under the UK GDPR, you have the right to:
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Access your personal data.
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Request correction of inaccurate data.
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Request erasure of your data (where legally permitted).
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Restrict or object to processing.
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Data portability (receive a copy in machine-readable format).
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Withdraw consent where processing is based on consent.
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Lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.
To exercise your rights, please contact hello@iqonicmedicalrooms.co.uk
9. Cookies
Our website uses cookies and similar technologies to improve user experience, analyse website traffic, and deliver targeted advertising.
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Necessary cookies: required for the site to function (cannot be disabled).
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Analytics cookies: e.g., Google Analytics, to understand site usage and performance.
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Advertising cookies: e.g., Google Ads and Meta Ads, to deliver relevant adverts across platforms.
You can manage cookie preferences via our cookie banner and through your browser settings. For more information about third-party cookies:
10. Security
We take appropriate technical and organisational measures to protect your personal data from unauthorised access, disclosure, or loss.
11. Changes to This Policy
We may update this Privacy & Cookie Policy from time to time. The latest version will always be published on our website with the effective date clearly shown.
12. Contact
If you have any questions about this policy or how your data is handled, please contact us:
Central Medical Rooms Limited
t/a iQONIC Medical Rooms
4 Hope Street
Falkirk
Stirlingshire FK1 5AT
United Kingdom
